Lutz Hopes Internship Leads to Home Run Career in Sport Marketing and Management

Posted on Thursday, January 18, 2018

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UNOH Student Matthew Lutz poses for a photo during Star Wars Night at Coca Cola Park

Not all students who graduate from the University of Northwestern Ohio do so by attending classes on campus.  A growing number of those students attend classes online through our Virtual College platform.  One such student, Matthew Lutz who lives just south of Atlanta, Georgia, is enrolled in the Sport Marketing and Management program and couldn’t be happier with his choice. 

“I chose to enroll in online classes at UNOH because they had the best combination of flexible scheduling along with the degree field I was looking for, which allowed me to work my internship and still take full course loads to finish my degree as efficiently as possible, ” said Lutz.

Lutz has had a passion for sports all his life, and if he was unable to be a professional athlete, the next best thing would be to work in the sports industry.  During his time at UNOH, Lutz landed an internship with the Lehigh Valley Iron Pigs, which is a triple-A affiliate of the Philadelphia Phillies in Allentown, Pennsylvania.  Lutz moved to Allentown in March of 2017 and said he had an amazing time working with the team during their season, “The people were super nice and helpful and it is definitely a place I can see myself working at long term.  I made a number of great friends in my first season working there.”

“My job responsibilities changed on a day-to-day basis.  I was involved in pretty much every aspect of the operations at Coca Cola Park from the ticket office, to community relations to on-field promotions,” said Lutz.  One of the highlights of the job?  Getting to know the players since he played baseball himself for about 15 years of his life.  Being able to chat baseball with people he worked with is something he really enjoyed.

Lutz said he made many connections while interning with the Iron Pigs and hopes those connections will serve him well down the line following graduation. “I am looking for a front office job and I would love to stay with the Phillies organization long term.  I have applied for a full-time internship position there which is the first step in getting my foot into the front office operations so I really hope to be heading back to Allentown in the near future, maybe even permanently one day.”

His advice to other students looking into the Sport Marketing and Management field? Be ready to go with the flow and go above and beyond the responsibilities of the job without being asked.  “One of the people that I became close with at the Iron Pigs said it best, he said an internship for an organization is basically a year-long tryout.  Not all of the work you do will be glamourous or even enjoyable, but work as hard as you possibly can because you will be rewarded in the long run for putting in your time,” said Lutz.  He even said many of their current full time staff were once interns with them, and he hopes to follow that trend.

When asked if he would recommend the University of Northwestern Ohio to other students looking into sport marketing, he didn’t hesitate, “I would absolutely recommend UNOH mainly because of the flexible scheduling, quality learning experience, and helpful and insightful professors.  I have been in online courses for about three years now and have enjoyed every bit of my time.”

Category: Business, Health, and Occupational Professions

Keywords: Sport Marketing, Sport Management, Online Degree

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Last updated: 01/12/2018