UNOH Celebrates Ribbon Cutting of Maxiforce Branded Training Space

Posted on Tuesday, May 28, 2024

Maxiforce President Paul Kelly and Diesel Division Head Jason Daniels cut the ribbon in the 700 building on the UNOH Campus

The University of Northwestern Ohio marked a significant milestone this month with the ribbon-cutting ceremony for the new Maxiforce Diesel Engine Parts-branded training space within the Tractors building on campus. This facility enhances the learning experience for students enrolled in the Diesel Technology and Agricultural Equipment Technology programs.

The partnership between UNOH and Maxiforce began with an invitation extended by Maxiforce President Paul Kelly to the UNOH Diesel Club to join the company's display at the Performance Racing Industry (PRI) show in Indianapolis. Kelly reflected on this pivotal moment, saying, "That was how this relationship went to the next level. Meeting the students, understanding they really had a love for their diesel club and they took ownership of their diesel club. Meeting them and having them be a part of my booth was a huge deal, and it really launched this partnership."

This initial connection blossomed into a comprehensive collaboration, culminating in the establishment of the Maxiforce-branded space. During the ribbon-cutting ceremony, Jason Daniels, Head of the Diesel Division at UNOH, highlighted the benefits of this partnership. "Building our relationship with Maxiforce will allow current students the opportunity to connect with graduates who have led successful careers within Maxiforce. It will also support updating training resources in the Diesel and Agricultural Equipment programs."

Maxiforce President Paul Kelly expressed his enthusiasm for the collaboration, emphasizing its significance for the company. "For Maxiforce, this is a really important day. This is our first time to really engage with the future of our industry, the people who work with our products and our parts, and rebuild the engines that we sell parts for. So today is a really, really big deal for us. We're blessed to be in a partnership with UNOH and in this diesel program."

He continued, "What they're learning here is a trade they can use for life, instant employment, and I mean instant. Every shop we sell to, their number one complaint is finding help in the future. The next generation. The next generation is being educated here at UNOH, and we're so lucky to be in partnership with UNOH to help the next generation get educated and become the next shop owner, the next engine builder."

Kelly also shared a personal anecdote, highlighting the long-standing connection between Maxiforce and UNOH. "My right-hand man came from UNOH 18 years ago and graduated from here, and as we were driving around, he was saying, this is new, this is new, this is new. So I really want to learn about what's happened here over the last 20 years and what the next 20 years are going to look like."

Maxiforce Diesel Engine Parts, renowned as one of the largest John Deere aftermarket brands globally, also boasts the largest Perkins aftermarket brand. With a presence spanning 30 years, the company operates four US distribution centers, delivering products across all 50 states and 84 countries worldwide.

The new training space stands as a testament to the flourishing partnership between UNOH and Maxiforce, poised to equip students with the skills and opportunities needed to thrive in the diesel technology and agricultural equipment industries.

Category: Applied Technologies, Campus & Community

Keywords: Maxiforce, Diesel Technology, Agricultural Equipment Technology